Cash First: Building a Ninety-Day Stabilization Calendar

A practical calendar template for owners who need breathing room before they redesign the whole firm.

Turnaround work fails when owners jump straight to brand refresh while payroll is at risk. The first ninety days exist to buy decision time: collect what is owed, pause low-contribution work, and set a weekly cash checkpoint the owner actually attends.

A useful calendar has four repeating blocks: Monday cash review, midweek delivery check, Friday booking forecast, and a monthly partner decision hour. Keep the agenda short enough that it survives a busy week.

We ask clients to list only ten recovery actions for the whole quarter. More than that becomes a wish list. Each action needs an owner, a due week, and a visible finish line — for example, renegotiating two supplier terms, not “improve suppliers.”

Once cash is less frantic, longer structural work becomes possible. Until then, the calendar is the plan.

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Wall calendar used for planning a recovery timeline